Fatima Eye Laser Center

The Challenge

An established hospital needed to market a procedure most people haven't heard of. Prospective patients know LASIK; they don't know flapless lenticule extraction, and they arrive with the questions that stop anyone booking eye surgery, namely whether it hurts, whether it's safe, and how long recovery takes. The site had to teach an unfamiliar procedure, establish that a real hospital stands behind it, and then make booking easy, across two separate branches.

The Solution

A single-page Next.js site structured as a funnel: hook, explain, reassure, book. The "See Clearly. Live Freely." hero leads into a visual walkthrough of the procedure, then eligibility, then a booking form that stays reachable from anywhere on the page.

Two branches, one page

The branch selector was the interesting constraint. Splitting into two sites would have halved the SEO value and doubled the maintenance, so instead one page swaps its doctors, contact details and map when a visitor picks a location, and the booking form carries that choice through to submission.

Teaching before selling

Most of the layout is educational, not promotional. The three-step explainer and the FAQ exist because a patient who doesn't understand the procedure won't book it, however good the call to action looks. Trust signals do the rest: accreditation, surgeon credentials, accepted insurers and installment options, all placed where someone weighing the decision will actually hit them.

Key Features

• ▸Branch selector for Valenzuela and Antipolo that swaps doctors, contact details and map
• ▸Three-step visual explainer covering lenticule creation, removal and vision correction
• ▸Appointment form capturing branch, preferred doctor, date and time
• ▸Eligibility and benefits sections addressing common patient concerns
• ▸Surgeon profiles and patient testimonials
• ▸FAQ built around the objections that stop people booking
• ▸Multi-channel contact including phone and WhatsApp